Chapter 552: The idea of taking root in the county and deeply rooted in the hometown.
Shang Guozheng was limited by the times.
It’s not that he is no longer successful in the clothing industry, but that his thinking patterns have become rigid and many of his concepts come from past experiences.
Luo Yang is sure that when the era of self-media arrives, old businessmen will most likely not think of the concept of selling goods through self-media platforms, because there is nothing to learn from this business model in his mind.
But people like Su Yutong are different.
Although she was greatly lacking in experience, Luo Yang was sure that once something new emerged, young people like her would be very interested in getting in touch with it, or even trying it.
The current Zhengyang Group still needs people like Shang Guozheng. It needs to use his experience to guide Su Yutong, and it needs veterans to stabilize the company's business. However, in the next seven or eight years, if he does not make changes, he will definitely fade out of the senior management.
After Su Yutong finished her report, it was already a little after eleven thirty.
Luo Yang called Jiang Fan.
"I'm at the garment factory, so I won't be there for lunch. Lu Hao will treat us to a midnight snack. We can just make do with a simple meal."
"Ah, do you want to have a midnight snack?"
Jiang Fan hesitated for a moment on the other end of the phone: "Honey, I've gained three or four pounds recently. If I don't control my weight, it will go above 110. How about I skip dinner?"
"You are about 115 or meters tall. As long as your weight is under pounds, you are not fat."
Luo Yang tried to persuade Jiang Fan: "If you really want to lose weight to less than 105 pounds, you will look too skinny, and excessive weight loss is not good for your skin and endocrine system. I am not making this up, there is scientific evidence to support this."
"I don't want to grow to 115 pounds."
Jiang Fan said coquettishly: "Anyway, the weight should be controlled below 110 to look good."
In 12, global aesthetics were still influenced by the Western fashion industry. At the four major fashion weeks, we could see that the models walking the runway were thinner than each other, as if that was the true beauty.
In recent years, thinness and a pointed chin seem to have become the synonyms of beauty.
In fact, many fashion models suffered from anorexia due to the need to control their weight. Later, a well-known international fashion model passed away because of this. Only then did the European and American fashion industry begin to change, slowly returning to a normal weight, and even being slightly plump was acceptable.
"How about this, let's go to the farmhouse in the eastern suburbs for dinner tonight. I'll ask the office to make a reservation at the restaurant in advance and cook a free-range chicken. We'll just drink the chicken soup."
Luo Yang smiled and said, "Based on scientific theory, we should eat less carbohydrates in our daily diet, and try to eat white meat to absorb protein, and avoid red meat. This way we can maintain nutrition and control weight."
"Hey, when did you start studying this?"
Jiang Fan asked curiously: "What is white meat and what is red meat?"
"Chicken, duck, goose, lake and sea meat, lamb. These are called white meat."
"Okay, you can make me a recipe later and I'll try it."
Jiang Fan skipped the topic and said, "Are you busy this afternoon? What time will you come to pick me up?"
"I plan to deal with the backlog of things at Zhengyang Group this afternoon, and then go to the new plant to check on the construction progress. As for the Guangfan Wind Energy Project, infrastructure construction is also about to begin. They are all in the development zone anyway, so I might as well take a look around on the way."
Luo Yang said directly: "I should be very busy this time. The first quarter is just coming to an end, and various meetings are scheduled for next week. I also have to take care of the cultural and tourism projects in Xishu Town. I am afraid I will only have time to accompany you in the evening."
He didn't say what time he would be there, but it would probably be about half an hour before getting off work.
"Well, I know you will be very busy this week, and so will Yuanfan Group. There was a meeting in the morning and another one in the afternoon. Even if you come, my dad won't have time to drink tea and chat with you."
At the end of each quarter, companies, especially large-scale group companies, are busy with various meetings.
Jiang Fan understood and said, "Don't mention you. I have to organize meetings myself. In addition to the power bank business, the selfie stick business that you gave me to manage also needs to have quarterly summaries and financial reports."
"Haha, now you can understand the feeling of pain and happiness, right?"
Luo Yang laughed: "So give up your fantasy, unless you plan to be a second-generation rich man who just eats and waits for death. As long as you still want to do business management, we will only be busier than ordinary people in the future."
After hearing this, there was silence on the other end of the phone for a moment.
There is no need to say more about Luo Yang. Having come this far, it is impossible for him to easily give up the business empire he has created. He will only be busier in the future. The so-called being rich and having free time is purely the fantasy of outsiders.
Jiang Fan is not that kind of spoiled girl. Old Jiang has indoctrinated her with ideas since she was a child and has turned her into a career-oriented person. It is basically impossible to expect her to stay at home and be a good wife and mother.
"By the way, my parents are going to the Magic City next Monday, right?"
Jiang Fan knew that discussing this with Luo Yang now would be fruitless, so he changed the subject in time: "Let's go back to the countryside tomorrow night and have dinner with them?"
"Well, my mother misses you."
Speaking of this, Luo Yang laughed: "Anyway, as long as you accompany me down, I will definitely cook a large table of dishes, and they will all be your favorites."
The relaxing topic immediately made the atmosphere better, and the two chatted for more than ten minutes before hanging up the phone.
People are particularly prone to spring sleepiness in March and April. After having lunch in the factory cafeteria, Luo Yang returned to the office and took a nap. He didn't even bother to pay attention to Sun Jingyu's long legs in black stockings swaying in front of him.
In the afternoon, he went to inspect the new project. As everything went smoothly, it only took Luo Yang a little over an hour.
"Big Brother, please accompany me to take a look at the land in the southern suburbs."
Seeing that it was still early, they decided to go to Yuanfan Group. Jiang Yuanshan and Jiang Fan should still be in the meeting, so Luo Yang simply took Chu Junpeng to take a walk around the land in the south of the city.
When Luo Yang and Jiang Yuanshan invested in the Guangfan wind energy project, the city approved a 90-acre construction land for the company to build a talent resettlement community in order to keep the project in Yang City.
This piece of land is located in the southern suburbs of the city. Due to land acquisition and demolition issues, the land will not be available until the end of this year. This is the time agreed upon by the city in the framework agreement. According to Luo Yang's actual estimate, it may not be available until the middle of next year.
Luo Yang still attaches great importance to this project, because he used a financial trick to gain time advantage. When investing in Guangfan Wind Energy, the company obtained 2 million yuan in funds from financing channels at high interest rates. In addition, Luo Yang and Jiang Yuanshan put in another 3 million yuan, bringing the total initial investment of the entire project to 5 million yuan.
However, as for the Guangfan wind energy project as a whole, in the early days, the focus was not on production but on research and development, so the factory infrastructure was only completed in the first phase, and at most a group headquarters building was built.
During this period, the purchase of various types of production equipment is actually not needed.
In fact, part of the 5 million yuan will be used for the development of these 90 acres of real estate.
Therefore, in addition to the construction of the Guangfan Wind Energy Project itself, there is sufficient funding to acquire another 90 acres of residential land and start construction at the same time.
Luoyang will initiate industrial integration in the second half of this year and establish a new group company.
According to Luo Yang's plan, in the second half of 14 or 15, he will buy this talent community as a whole from Guangfan Wind Energy in the name of the group.
The reason is simple. Guangfan Group needs to comprehensively consider the allocation of talent housing in each subsidiary.
This period happened to be the period of real estate market downturn in 13 and 14, so it doesn't matter if the construction of the community is slowed down a bit, or even divided into phase one and two for development. It would be best to delay the completion time to the end of 15.
At this time, the group came forward to acquire the entire community. Taking into account the land cost, construction cost, and capital cost, the overall package price of the talent community project could be sold for at least 3 million yuan.
This amount of money is enough for Guangfan Wind Energy to cover the 2 million yuan principal and high interest from channel financing.
The group will hold the talent community in its hands for a period of time.
Around 16, the property market began to recover, and at that time housing prices skyrocketed. The group then divided the properties and sold them to its subsidiaries in the name of talent housing.
For the subsidiaries below, the talent housing is purchased as a free gift to the recruited talents, and this type of fixed asset can be deducted from the input tax.
For the group company, if the house is sold at a high price, the profit can be used to offset the cost of purchasing the community in the first place, and the rest of the tax will be paid according to the rules and regulations.
The entire operation plan spanned 4 to 5 years, taking advantage of the fact that housing prices in Yang City increased five or six times during this period, the principal and interest of the financing loans were completely absorbed.
By borrowing the rules of talent housing, we can find reasonable tax avoidance ways for subsidiaries.
The huge profits from real estate can not only solve the above problems, but also bring a large amount of tax revenue to the local area.
After paying all taxes, a rough calculation shows that the group can still earn at least two or three hundred million.
So even though the land for this project has not been acquired yet, Luo Yang attaches great importance to it, because the cash flow before and after the implementation of the entire plan will involve a scale of more than ten billion yuan, which is quite considerable.
The car drove to the side of the road and stopped. Luo Yang and Chu Junpeng stood on a high place and looked at the project site from afar.
"Chairman, there doesn't seem to be any signs of land acquisition and demolition right now. The government probably hasn't started yet, right?"
"No hurry, we are not in a hurry to get this land."
Luo Yang smiled, took the cigarette handed to him by Chu Junpeng, lit it and said, "This is just enough time for you. First, practice with the project in Xishu. When you have some experience, you can build this project."
"I never expected that I would have to run around with my master and beg for projects everywhere."
Chu Junpeng said with emotion: "I didn't expect that after experiencing a crisis of near bankruptcy, Guoyang Construction immediately ushered in a leap-forward development. First, it successively took on many projects in Yang City, and then went to Shanghai to take on several hundred million yuan of general contracting work. Later, it was even merged into Guotai and took up 20% of the shares of this company. Now, let alone now, the newly formed Guoyang Construction has been constantly taking local projects in Yang City, and it will be upgraded to a development company in the next few years. It's like a dream!"
“There are more than just a few projects.”
Luo Yang was also reminded of Chu Junpeng's memories. He took a few puffs of his cigarette before continuing, "In 15, use the newly established development company to acquire more land in the downtown area of Yang City and the East New District. In the next four or five years, you must be prepared to develop two communities at the same time."
As he spoke, he pointed around the 90-acre plot of land.
"Once our talent apartment project is completed, this place will become a Feng Shui treasure land for real estate development in Yang City. Then we can acquire land next to the talent apartment."
Luo Yang had discussed this with Jiang Yuanshan before, and planned to develop several residential communities between 15 and 19. During this period, doing real estate development is just like picking up money. It all depends on how fast you can build.
As long as the community meets the pre-sale conditions, it is almost as if the sale is sold out as soon as it is launched.
After 19 years, he had five or six real estate projects that he had developed, and all the properties were taken over by the property management company he established. At the same time, he took advantage of the fact that Yang City did not attach importance to property management and acquired a few more residential communities, ensuring that the property management company had at least 10 to 15 communities.
How to take root in a small county?
We need to develop industries that are closely related to people’s livelihood.
Of course, Luo Yang himself will not run these companies. He will push Chu Junpeng to the front, from building materials manufacturers to construction companies, tourism real estate development companies, property management companies and even supermarkets.
Don't underestimate supermarkets. If they are a little bigger, they can help create two to three hundred jobs locally. Moreover, supermarkets sell daily necessities, which are directly related to the lives of citizens.
If possible, he even wanted to set up a food delivery company in Yang City.
The business scope is limited to Yang City. When the time comes, he will compete with Meituan for territory. Luo Yang will be truly worthy of it.
As for the model of Meituan Takeout, isn't it just about subsidizing others to squeeze out their living space, until other companies can't keep up, and finally monopolizing the market. But according to the wealth that Luo Yang had at that time, in a county-level city competing for subsidies, he didn't believe that Meituan could last longer than him.
Moreover, he takes advantage of the local enterprise, uses the gimmick of local concepts, and takes root in the local area. This advantage will be infinitely magnified at some point.
Thinking of this, Luo Yang's thoughts suddenly spread out.
Chu Junpeng saw that Luo Yang fell into deep thought right after he finished speaking, so he stood quietly beside him and slightly turned sideways to help his junior brother block the wind from the east.
"Come on, let's go for another walk around the city."
About four or five minutes later, Luo Yang suddenly came to his senses, stamped out his cigarette and said, "By the way, let's see if there are any plots of land worth enclosing. If we want to do it, let's just do it on a larger scale this time."
He used the tens of billions of dollars earned from local real estate development to build supermarkets and start takeout locally, and used all of it to subsidize his hometown.
Luo Yang can afford this amount of money and is willing to give it out.
(End of this chapter)
