Chapter 475 Today’s Headlines
After the Spring Festival, things get even busier.
Back in Shanghai, under An Ying's urging, Luo Sheng Tang's expansion plan was launched before the Lantern Festival, and Kunpeng Technology was also continuously advancing the test flight of a new generation of multi-rotor drones.
In addition, Guobao Films has also made some moves. With the 1600 million yuan from He Maosong and others, the filming of the new movie is also being prepared in an orderly manner; Gray Rhino Capital also has nearly million yuan in funds and has begun to enter the stock market.
Others like Jiang Xiaobai and shared bicycles also have their own planning goals in 2012.
Yang City is not far behind.
The construction of the first phase of the Guangfan Wind Energy Project is about to start. Zhengyang Group's foreign trade orders have reached a new high. In addition, after the land for the new factory is acquired, the standard factory building must be completed within 180 days, which puts a lot of pressure on us.
At this pace, Luo Yang will be extremely busy.
Just at this moment, a phone call from the capital made him drop all the work he was doing.
Because the person who made this call was called Zhang Yiming.
During the call, he told Luo Yang that the real estate vertical search engine "Jiujiufang" project in which he invested last year had failed.
The failure of the project meant that Luo Yang’s 30 yuan investment was wasted.
Zhang Yiming must have notified the shareholders.
Luo Yang said he didn't care on the phone, and then asked Zhang Yiming about his next plans.
Because he knew that it would be Toutiao's turn to go online next.
As expected, Zhang Yiming expressed his willingness to start a business again on the phone, and said that he had a new idea at the end of last year.
What are you waiting for?
Luo Yang immediately dropped all the work at hand and flew to the capital that afternoon.
He wants to have a good talk with Zhang Yiming about investment.
When the plane landed at the Capital International Airport, it was already a little after eight o'clock in the evening. Because there was no industrial layout in the capital, Zhang Yiming drove over to pick him up.
"Boss Luo, you haven't had time for dinner yet, right?"
Zhang Yiming said as he drove, "First I'll take you to the hotel to check in, and then we'll find a place to have a meal."
"Okay, I'll leave these 100 pounds to you tonight!"
Luo Yang smiled and said from the passenger seat: "I am completely in the dark here, and I have to rely on you, Brother Zhang, to take care of me."
"If you want to have fun, you might as well find a travel agency."
Zhang Yiming also responded to Luo Yang humorously: "If I drink half a catty, I will get drunk."
Since his rebirth, Luo Yang has made many friends, some are generous, some are shrewd, some are open-minded, and some are homebodies. But this is the first time he has met a businessman with a bookish air like Zhang Yiming.
At least there are no such character templates in Mo City and Yang City.
All the way from the airport to the city hotel, check in and then go for a midnight snack.
In February, the night temperature in the capital can drop to minus seven or eight degrees Celsius. In this temperature, hotpot is naturally the best choice.
It was almost ten o'clock when the two picked up their chopsticks.
As he drank a cup of Erguotou, the fire burned from his throat to his stomach, instantly driving away the coldness in his body.
"Mr. Luo, this call should have been made before the New Year."
Zhang Yiming spoke at this time, and with an apologetic expression on his face, he got down to business: "But I thought it was not a good thing and would delay your Spring Festival mood, so I kept putting it off until today."
"Brother Zhang, I'm a few years younger than you, so don't call me Mr. Luo. Just call me by my name or call me brother."
Luo Yang was talking while using his chopsticks all the time.
The thin mutton was repeatedly rinsed in the copper pot seven or eight times, picked up, put into the sesame paste in front of the body, and stuffed into the mouth with a breath.
"We agreed before that I would only be responsible for the investment."
Luo Yang smiled and said, "As for failure, it's normal. Not to mention me, even the big guys in the investment world have failed sometimes. My view has always been to judge people by people rather than projects. If it doesn't work once, try it twice."
This is only said to Zhang Yiming. Why not try it with a stranger?
Do you really think 30 is not a lot of money?
"Brother Luo Luo, I won't say anything more, just go!"
Luo Yang's generosity infected Zhang Yiming, who raised his wine glass and drank it first as a sign of respect.
After drinking this glass of wine, the atmosphere of the conversation between the two became much more relaxed.
"Before I came here, I heard you say on the phone that you have another entrepreneurial idea?"
While wolfing down his food, he asked casually, "Internet direction?"
“Well, it has something to do with the Internet.”
Zhang Yiming nodded and said, "With the advent of the smartphone era, mobile Internet has become a new entrepreneurial outlet. I started to have this idea at the end of last year and planned to take advantage of this outlet to start a project."
As he began his introduction, Luo Yang's heart skipped a beat.
He was sure that the entrepreneurial project Zhang Yiming wanted to start was Toutiao.
In fact, Toutiao was founded by Zhang Yiming in March 2012, and the first version was released in August of that year. Before that, there were two other products, "Funny Pictures" and "Connotation Jokes", paving the way.
After that, the backend architecture of all products is consistent, which is to use the intelligent recommendation engine to distribute information, so as to achieve "different faces for different people", "every moment" and "endlessly".
This recommendation mechanism itself has a flywheel effect.
In other words, the content that users like to watch is pushed to them, and the more users like to watch it, the better the machine understands the users, and the more content that users like it is pushed to them. This virtuous cycle creates extremely high user stickiness.
Under this premise, Toutiao’s advertisements are also more accurate.
Since ads are mixed in with users’ favorite information streams, they are extremely concealed and will not offend users. The form of ads is also highly consistent with the content that users watch, with text, audio and video. If you don’t look carefully at the “advertisement” label, sometimes you can’t tell whether it is an ad or not.
This highly penetrating advertisement will bring Toutiao 2017 billion yuan in advertising revenue in 150.
No matter what, the core of this entrepreneurial project is the algorithm.
Because of the algorithm advantage, the content pushed to users is more accurate.
"Brother Zhang, how much money will be needed for the initial investment of this project?"
After listening to Zhang Yiming's brief introduction, Luo Yang put down his chopsticks and asked, "Or to put it simply, how much start-up capital do you need for this project?"
"The bulk of the initial project costs are employee salaries, server rental, office space rental, promotion and other expenses."
Since this entrepreneurial idea began to take shape at the end of last year, and even the core algorithm may be under development, when it comes to how much start-up capital is needed, Zhang Yiming must have a rough estimate in his mind.
"About 1000 million."
Zhang Yiming gave a relatively conservative number.
“Have you secured the start-up capital?”
Although his heart was beating so fast that it reached his throat, Luo Yang suppressed it tightly and used the hot steam rising from the copper pot to cover up the sparks in his eyes.
"To be honest, Brother Luo, there is still a gap."
Zhang Yiming said embarrassedly: "If it really doesn't work, we can only set up the project first and find funds while we're at it."
"How much is missing?"
Finally I heard these words: "I'll make it up!"
After saying these six short words, Luo Yang quickly stuffed mutton into his mouth, using the sound of chewing to cover up the strange noise.
Zhang Yiming: “.”
Are you that hungry?
Seeing Luo Yang eating like this, Zhang Yiming almost laughed.
But when he thought about his funding gap, he couldn't laugh anymore.
".Now we are still short of 500 million."
After a moment of silence, Zhang Yiming said a little embarrassedly: "The funding gap is a bit big."
It’s not just big, it’s very big.
The 1000 million he mentioned before was already a very conservative estimate. In fact, it would only take or million to get it started.
On this basis, the gap is as high as 500 million.
"Three million"
Luo Yang pondered for a moment and said, "Brother Zhang, I'll pay the 500 million. How much equity can you give me?"
"30%!"
Zhang Yiming was stunned for a moment and then reported the figure of 30%.
"make a deal!"
Just when Zhang Yiming thought Luo Yang would still fight for it, the word "deal" popped up.
Forehead.
Is it so refreshing?
Seeing Luo Yang's outstretched hand, Zhang Yiming couldn't help but shake it. "Brother Zhang, happy cooperation!"
Luo Yang raised his wine cup.
What else are you thinking about? 30%. By 2018, Toutiao’s valuation had reached 750 billion US dollars.
Even after multiple rounds of financing and dilution, Luo Yang's initial 30% equity will never be less than 5% by then, right?
If it is sold again, the profit will be more than 500 billion local currency. Compared with the initial investment of 400 million, the return on investment is times. What else can you ask for?
And now that Douyin has boarded the train of Toutiao, will it be able to escape in the future?
How many can you eat in one bite?
After taking a sip of Erguotou, not only did Luo Yang's stomach burn, but his heart also felt hot.
The atmosphere of the subsequent conversation became even more lively.
One was overjoyed to have the start-up capital for a new project, while the other was ecstatic to know that his future would be more secure.
This midnight snack lasted until just after twelve o'clock.
Luo Yang was still very excited when he returned to the hotel and couldn't fall asleep.
At this moment, in addition to imagining the future, he was also thinking about what to arrange in the next few days.
In addition to signing the contract, Luo Yang also made a decision.
He plans to set up a branch in the capital under the name of the group's investment department.
Song Wan will be arranged to start implementing this matter tomorrow.
The other is his own personal investment. In addition to Mihoyo and Toutiao, he also has a lot of stocks. Not to mention the value ten years later, just calculating now, he has nearly 20 million assets.
And this investment will become more and more, it is time to set up a company or entrust financial management to a professional private wealth management company.
I will consult professionals about this matter after I return to Shanghai.
Because of the Toutiao incident, Luo Yang stayed in the capital for 3 days. He only returned to the Magic City after signing the investment agreement.
It was just after twelve o'clock when the plane landed at Hongqiao Airport. Without taking a rest, Luo Yang went straight to the company.
I have to go back to Yang City on the weekend. If I don’t deal with the backlog of affairs in the afternoon, I will have to wait until next week.
On the way to the company, he contacted Cong Shanshan and made an appointment to meet at Tomson Yipin in the evening.
"You don't have any plans for the afternoon?"
As soon as he returned to the office, Luo Yang asked Yu Haiping who followed him in: "If there is any, postpone it to next week. This afternoon we will mainly deal with the backlog of affairs."
"We were originally scheduled to go to the test flight base on Wednesday, but because you were on a business trip, it was delayed to this afternoon. If we postpone it again."
Yu Haiping suggested: "If you don't go this afternoon, can you notify Kunpeng Technology and let them arrange the test flight time on their own and send someone to report to the group later?"
"can."
Luo Yang thought for a moment and said, "If it really doesn't work, you can go there this afternoon and listen to the results report directly on the spot."
"Then I will contact Mr. Chu later."
"If you have nothing else to do, please go out first and call Chu Jing in."
Luo Yang instructed: "Ask her to bring in the documents to be processed as well."
Less than a minute after Yu Haiping walked out of the office, Chu Jing walked in with a pile of documents.
"Chairman, I heard from Assistant Yu that you have something to talk to me about?"
As Chu Jing spoke, he placed the document on Luo Yang's desk.
"You have now switched to a full-time personal secretary, right?"
"Yes, the labor contract was revised before the holiday last year."
Chu Jing didn't know why Luo Yang suddenly asked this question, so he had to answer it truthfully.
"Then let's transfer someone to another position."
Luo Yang nodded and said, "I went to the capital for personal business this time, and there was no one around to handle the business. No matter where I go on business trips in the future, you will follow me. During the business trip, your salary will be calculated as overtime."
Chu Jing was stunned for a moment, then nodded.
Business trips are paid as overtime, and the work must be counted as at least 12 hours a day. The boss gives so much that I can’t refuse!
As for what major you studied and what your original intention was when you applied for the job.
Chu Jing said that he was a brick of the revolution and would move wherever he was needed.
After explaining this matter, Luo Yang waved his hand, indicating that she could leave.
Then he began to review documents.
It was not until after four o'clock that Luo Yang finished all his work. He stood up and stretched.
I went out and called the driver Tan Le, and we left work early to go to Tomson Yipin.
It took more than an hour to drive from Minhang to Pudong, even if we avoided the evening rush hour.
Cong Shanshan came earlier than him and prepared steak and red wine.
"Boss Luo, congratulations on your prosperity, give me the red envelope!"
As soon as they met, Cong Shanshan bowed to him and wished him a happy new year. As long as it was not the fifteenth day of the first lunar month, the Lantern Festival, it would still be considered as the new year.
"Well, I've made a fortune. I have to give you a red envelope!"
This trip to the capital cost 500 million, but the future investment returns will be very profitable, so it is no exaggeration to say that I have made a fortune.
Luo Yang, in a good mood, walked into the room and grabbed a handful of cash from the safe.
"No way, Mr. Luo, are you serious?"
Cong Shanshan's New Year's greetings are just for good luck. She has said these words of congratulations countless times since she went back to work on the sixth day of the New Year, but she always gets the same response: "Wish you good fortune and prosperity."
But Luo Yang just threw a stack of cash at her, looking at the six bundles.
"Boss Luo, do you want me to serve you till my death tonight?"
He casually threw out 6 yuan in cash, and Cong Shanshan didn't dare to take it for a moment.
"Have dinner first. I have something to consult you about later."
Luo Yang sat down at the dining table, picked up the knife and fork and began to cut into the steak.
"Don't worry, Mr. Luo. Even if there is no reward, I will tell you everything I know."
Cong Shanshan smiled and sat down opposite Luo Yang.
"From the perspective of managing private assets, do you have any good suggestions?"
Because he was quite hungry, after eating a piece of steak, Luo Yang put down his knife and fork and started asking the professional sitting opposite him.
“This is more.”
Although Cong Shanshan had only eaten one-third of a steak, she immediately put down her knife and fork.
"For example, the financial products sold by banks are a channel for private asset management. Other channels include the stock market, funds, securities, and real estate. Many people manage their private assets themselves. This type of management model usually occurs in families with assets of around 10 million yuan."
She picked up the napkin and wiped her mouth, then replied: "Of course, I know that Mr. Luo is definitely asking about more than this level. When the assets exceed a certain amount, an individual can no longer take care of them, so we need to find a professional organization to assist in management."
After listening to Cong Shanshan's words, Luo Yang nodded in agreement.
Because he knows that most people are doing personal asset management, not to mention hundreds of thousands or millions of dollars, and they increase their personal wealth through stock speculation, real estate speculation, fund purchases and other means.
Going further up, it’s tens of millions.
For example, Luo Yang’s friend Liu Haishan had tens of millions of dollars in real estate speculation.
Even when the amount of funds has reached this scale, it is still managed individually.
Of course, Liu Haishan has no main business and does not need to be busy with complicated affairs all day long, so he has plenty of time to manage his personal finances.
But this won’t work for someone like Luo Yang.
Because he owns quite a few companies, most of the time his energy is occupied with corporate affairs and he has no time to manage the value-added of his personal assets.
At this time, private asset management is needed.
“The first channel is the bank.”
Cong Shanshan would definitely start with what she is most familiar with: "Now all major banks have started to provide full-power private banking. Full-power private banking means that clients entrust a sum of money to a private bank based on their trust in the private bank, and the private bank will help the client with asset allocation or investment operations."
For example, the ICBC Private Bank has assets under management of RMB 2 trillion.
(End of this chapter)
