Chapter 401 Acquisition (4000)
It was a somewhat chilly day, and Zhang Qiyuan was sitting in his office checking this year's performance report.
Just then, Ao Fei walked in with two people, a man and a woman. The man was estimated to be in his early thirties, wearing a dark suit with a simple white shirt underneath and a dark blue tie with a delicate twill pattern. He looked steady and energetic.
His hair was obviously carefully groomed, short and stylish, and he wore a pair of gold-rimmed glasses, his eyes were confident and sharp.
Behind him was a girl in her twenties with a pretty face. Like the man in front, she gave people a very confident feeling.
"Mr. Zhang, this is Manager Song from Shell's Marketing and Public Relations Department. He said he came to talk to you about the acquisition." Ao Fei said to Zhang Qiyuan.
Zhang Qiyuan looked at the two of them in surprise. He didn't expect that someone from Shell would come to his door. He quickly greeted them, "Hello, Manager Song. Please take a seat."
Song Zhifeng nodded slightly and sat in front of Zhang Qiyuan with his assistant.
Ao Fei quickly started to make tea to entertain the two of them.
"Mr. Zhang Qiyuan, I'm here on behalf of our company to discuss the acquisition plan with you. According to our company's investigation, your Qijia Real Estate now has a total of eleven stores, including five directly-operated stores, four partnership stores, and two franchise stores. Only four of the directly-operated stores are now profitable. The Gemdale City store can only be said to be breaking even now. The two franchise stores have nothing to do with you, and you haven't even recovered the capital for the four partnership stores. Originally, our company had no plan to acquire your company. However, due to your recent popularity on the Internet, our company has launched a plan to acquire your company." Song Zhifeng looked at Zhang Qiyuan and said.
Hearing this, Zhang Qiyuan looked at the performance report in his hand and was silent. It must be said that a big company is a big company. Even the profit status of his company is investigated so clearly. Just as Song Zhifeng said, among the five directly-operated stores of his Qijia Real Estate, only the 133 International Community Store and the Xingcheng Jingyuan Store are relatively profitable, followed by the Zhongjian Mansion Store and the Poly Garden Store, and the Gemdale City Store can only be said to be breaking even. Not to mention the two franchise stores, whether they are profitable or not has nothing to do with his Qijia Real Estate headquarters, and the capital of the four partner stores has not yet been recovered.
Of course, Beike probably hasn’t investigated the three new franchise stores and two partner stores he signed yet.
However, Song Zhifeng's words made him a little unhappy. After all, he did not ask Shell to acquire him. Why did Song Zhifeng sound as if Shell's acquisition of their Qijia Real Estate was a blessing for Zhang Qiyuan that he had accumulated in several lifetimes?
After thinking for a while, Zhang Qiyuan said, "Manager Song, I personally feel honored that your company wants to acquire our Qijia Real Estate, but I'm sorry, I personally have no plans to join Shell."
Hearing this, Song Zhifeng frowned and said, "Mr. Zhang, don't rush to refuse. Listen to our conditions first."
"Well, you tell me." Zhang Qiyuan said with great interest.
He also wanted to know how much he was valued at Shell.
"Our company plans to acquire 51% of your company's shares. According to our company's evaluation, your 133 International Community Store and Xingcheng Jingyuan Store are relatively profitable and can be valued at 80. The Zhongjian Mansion Store and Poly Garden Store are valued at 50, and the Gemdale City Store can only be valued at 15. The four partner stores can only be valued at 40, and the two franchise stores can only be valued at 10. Taking into account Mr. Zhang's current popularity on the Internet, we value your company at 300 million, so our company plans to invest 150 million to acquire 51% of your company's shares. At the same time, we will not participate in the management of your company." Song Zhifeng said.
According to their company's investigation, Zhang Qiyuan is not very old, has been in the industry for less than two years, has an average family background, and recently bought a house. His funds should be tight now. The fact that Beike came to acquire him at this time is undoubtedly great news for Zhang Qiyuan.
Moreover, they will not participate in the management of Qijia Real Estate. After all, Zhang Qiyuan is now a well-known internet celebrity. Only with Zhang Qiyuan around, Qijia Real Estate is worth acquiring.
If they can deal with Zhang Qiyuan and his Qijia Real Estate with 150 million, it would mean that Beike has defeated a competitor without any bloodshed.
Zhang Qiyuan was suddenly happy to hear the price of 150 million. He glanced at Song Zhifeng and said, "Manager Song, as far as I know, when Shangjia Real Estate had more than a dozen stores, you, Beike, also discussed the acquisition with Shangjia. At that time, the valuation seemed to be million. How come it's only million now?"
"I'm not sure about this, but I can roughly guess the situation at that time. First, the industry environment was relatively good, and most stores were profitable. Second, more than a dozen of Shangjia's stores were directly operated stores. Third, our market share in Seoul was not as large as it is now. In order to expand market share, it was normal to acquire other companies at a premium. But this is a different time. Now our Shell occupies 70% of the market share in Seoul, and the market outlook is not as optimistic as before. Most of the three million valuation was given because of your face, Mr. Zhang." Song Zhifeng said confidently.
Hearing this, Zhang Qiyuan immediately lost interest. A valuation of three million was simply like giving alms to beggars. Now his 133 International Community Store and Xingchen Jingyuan Store could make him three or four hundred thousand in profit a month. Although the other stores made less, they also brought in income. Even if he threw away the five franchise stores, the six partner stores were now slowly making back their investment. After that, the rest would be pure profit.
The market conditions in the next two years may not be ideal, but his live streaming is gradually picking up, and he has more and more fans. He can support several direct stores by himself. He can earn million in just half a year.
Moreover, joining Beike is not a good thing. First of all, half of the profits will be divided up, and in the Beike system, after deducting the platform fees and various aspects of the share, the company does not make much. This is also the reason why many brokers are unwilling to join Beike.
"First of all, I would like to thank Beike for thinking so highly of Qijia Real Estate. However, I have no intention of joining Beike for the time being," said Zhang Qiyuan.
"boss Zhang."
Song Zhifeng said in a somewhat stiff tone: "You have to think carefully. Your Qijia Real Estate is not very large, with only five directly-operated stores. A valuation of three million is already very respectful of you. Moreover, your new houses are basically sold through our Shell channel. According to your revelations online, your company's new houses are basically sold through rebates. According to our company's regulations, rebates are not allowed. If we collect evidence of your company's rebates, we have the right to confiscate your new house commissions."
Hearing this, Zhang Qiyuan's face darkened and he said, "Why? Are you planning to force the acquisition? As for the rebate you mentioned, as long as you can get substantial evidence, you can impose any fine you want. But I also want to remind you that you are not the only new home channel."
Song Zhifeng also felt Zhang Qiyuan's tough attitude, but he couldn't lose at this time, so he snorted coldly: "Mr. Zhang, you should think about it carefully. Now the valuation is still 3 million. Later, even if you beg to join us, Shell, we may not want you."
"Then let's wait and see." Zhang Qiyuan said lightly.
"Farewell!"
"No delivery!"
……
After watching Song Zhifeng leave angrily, Zhang Qiyuan frowned. He didn't expect Beike to acquire his company, and offered such a price. Isn't this like sending away a beggar?
They simply don't treat their small company as human beings. But to be honest, if he hadn't made a million in the stock market, with his current expansion speed and the huge loans he had to take out after buying a house, he might have been tempted by the offer of $51 million to acquire % of his shares and not participate in the management of his company.
After thinking about it, Zhang Qiyuan called Ao Fei in.
"Ao Fei, you will notify those agents who receive commissions in the group later, and ask them to keep their word with their clients. If there is a follow-up call from Shell, say there is no commission. Don't give Shell people any handle." Zhang Qiyuan ordered.
"Okay, Mr. Zhang." Ao Fei nodded. After signaling Ao Fei to leave, Zhang Qiyuan took out his mobile phone and called Tan Jian, the regional manager of the 58 New Homes channel.
"Mr. Tan, do you have time today? Come to my headquarters for some tea?" Zhang Qiyuan said.
"There is time. As long as you give the order, Mr. Zhang, there will be time even if there is no time. Now?" Tan Jian said somewhat flattered.
"Ah."
"I am coming over now."
As for Zhang Qiyuan, Tan Jian has watched Zhang Qiyuan develop from one store in Xingcheng Jingyuan to more than a dozen stores now. When Zhang Qiyuan only had one store, he would run to Zhang Qiyuan's store from time to time, wanting Zhang Qiyuan to use their 58 channel. Unfortunately, Zhang Qiyuan always agreed verbally, but when there were real customers, he would never even look at their 58 store.
What made him most resentful was that he still knew Zhang Qiyuan's performance last year, so he loved and hated Zhang Qiyuan. Now that Zhang Qiyuan took the initiative to invite him for tea, he suddenly felt excited.
After hanging up the phone, Zhang Qiyuan made tea while waiting for Tan Jian. Now that his relationship with Beike has become strained, he can only switch to 58. Although 58 is much worse than Fangjianghu in terms of new home channels, but precisely because of this, the treatment of 58 will be much better than that of Beike's Fangjianghu, at least the commission will be much less.
Before, he was used to the real estate world, and large platforms were safer. But now there is a gap between him and Beike because of the acquisition. In order to avoid being strangled by them in the new housing sector, he has no choice but to cooperate with 58.
Half an hour later, Tan Jian hurried to Qijia Real Estate.
"Mr. Tan, your hairline seems to have gotten a little higher."
Seeing Tan Jian, Zhang Qiyuan couldn't help but tease.
Tan Jian is much older than him, now in his early forties. He is not tall, but has a very high hairline.
He and Luo Gang were relatively familiar with Tan Jian. Apart from Beike and Aijia, the only stores in the new district were Qijia Real Estate, Shijia Real Estate and City Sunshine of 133 International Community. These companies did not have their own new home channels and were also the targets of Tan Jian's efforts.
Beike and its franchise stores will definitely not go through 58's channels. Shijia Real Estate has now joined Beike. Only Qijia Real Estate is the target of Tan Jian's efforts. During that period, Tan Jian often visited their stores, so they can be considered old friends.
"There's nothing I can do. I'm running around for channels, but there's no performance. Qi Yuan, your company doesn't go through our 58 channels, and I can't sleep all night. It's strange that my hairline isn't high." Tan Jian didn't care about Zhang Qiyuan's teasing, but instead complained to him.
"Stop joking. I heard from Luo Gang that you got promoted some time ago." Zhang Qiyuan said as he made tea for Tan Jian.
Before, Tan Jian was only responsible for the channels in their new district, but now he seems to be in charge of all areas east of Wuchang, which is indeed a promotion.
"It's because of the promotion that the pressure is greater. Unlike you, Qi Yuan, your company has grown so big in the blink of an eye. I remember that you only had one store last year." Tan Jian said with emotion after taking a sip of tea.
He admires Zhang Qiyuan very much, both for his ability to achieve results and his ability to start a company.
After all, he watched Zhang Qiyuan grow from one store to more than a dozen stores now.
"They are just minor fights." Zhang Qiyuan poured tea for Tan Jian and said modestly.
"This is just a small matter. Excessive modesty is hypocrisy." Tan Jian said in a long voice.
Having said that, Tan Jian quickly got to the point and said, "Qi Yuan, did you ask me to come over for tea this time? Do you have any instructions?"
"How dare I give any instructions?"
Zhang Qiyuan smiled bitterly and shook his head, then said, "Someone from Shell's public relations department just came over and said they wanted to acquire my company."
"You agreed?" Tan Jian was shocked and asked quickly.
You should know that now the only real estate agencies that are not affiliated with Beike and have a certain scale are Aijia Real Estate and Qijia Real Estate. If Qijia Real Estate is also acquired by Beike, then only Aijia Real Estate, which is affiliated with 58, will be able to compete with Beike.
By then, Aijia Real Estate will be unable to support itself.
"They valued my company at three million and wanted to acquire 150% of my shares for 51 million," said Zhang Qiyuan.
Hearing this, Tan Jian immediately felt relieved. Considering Zhang Qiyuan's current status as an internet celebrity and the profitability of 133 International Community and Xingcheng Jingyuan Store, this price was indeed a bit low, and Zhang Qiyuan would definitely not agree to it.
"Haha, 150 million. If the market is better, you can make back the profit in a month with so many stores. And you are using them to acquire the stores. If it were me, I would scold you on the spot." Tan Jian said with a smile.
"That's a bit exaggerated."
Zhang Qiyuan knew that Tan Jian's words contained some compliments. To earn 150 million a month, the sales volume would probably be more than million. It was basically impossible to make a sales volume of more than million a month in Seoul.
"Although I didn't curse, I had a pretty unpleasant experience with Beike, so I asked you to come over for tea and learn about the situation of your 58 new home channel," said Zhang Qiyuan.
As soon as these words were spoken, Tan Jian became excited, and immediately enthusiastically told Zhang Qiyuan about the benefits of using their 58 channel.
(End of this chapter)