Chapter 151: "Detective 2" breaks records again
After the Transformers Company was established, Pengcheng Toy Factory immediately received a large order for 100 million Transformers. As long as this contract was completed, Pengcheng Toy Factory would earn nearly 1 billion US dollars in foreign exchange.
Pengcheng attaches great importance to this matter. You know, the national foreign exchange reserves were only 89 billion US dollars last year. If Pengcheng can get this billion US dollars of foreign exchange, it can not only complete this year's foreign exchange reserve task, but also become the first in foreign exchange reserves.
Therefore, Pengcheng used all its connections to help the toy factory purchase production lines and molds, and to help the toy factory expand its scale. It also approved a piece of land to build employee dormitories for the toy factory.
Wang Yaowei followed Liu Hongmin's instructions and went to Pengcheng for negotiations. Liu Hongmin wanted not only staff dormitories, but also family quarters, so he would need a lot of land. He planned to convert all the $1 billion in foreign exchange into RMB, and then set up a construction company specifically for building family quarters.
In Liu Hongmin's vision, the family quarters should have at least 15 buildings, at least 12 stories high, with at least 6 households on each floor. Each household is more than 90 square meters and all are finely decorated so that employees can move in with just their bags.
If it were in Hong Kong, this would be a thousand square feet mansion.
The property of the community will be managed entirely by the toy factory itself, and there will be fitness centers, garden paths, shops and markets, hospitals, schools and other ancillary facilities.
As long as the toy factory community is completed, it will surely become a benchmark for the domestic construction industry, lest Li, after entering the mainland, bring the public area with him and harm the people of the mainland.
When the people in Pengcheng heard about this grand plan, they all felt incredible and welcomed it very much. If the toy factory community is built, it means that the toy factory will not have the risk of relocation. After all, no one can afford to lose money with such a large investment.
The matter quickly entered the negotiation stage, and a pre-investment agreement was signed, which would begin after the toy factory received the final payment next year.
In July, a batch of 7 million Transformers from the toy factory was shipped to America and Europe. These two important markets are what the toy factory has always wanted to capture. However, due to the lack of channels, they have been shelved. Now with the channels of Hasbro, Transformers can be fully distributed in these two economically developed regions. Once they were put on the shelves, they immediately caused a sales boom.
No one can resist the charm of Transformers. Adults and children alike want to own a Transformer. If they can afford it, they even want to own a whole set.
When Transformers began to sweep the world, Liu Hongmin also completed "Face/Off".
After Sanlian Publishing House proofread the manuscript, it immediately began to print in large quantities and distribute it across the board. Random House obtained the copyright in other languages and also wanted to distribute it worldwide. Although compared with the profits of Transformers, the profits brought by Face/Off are small. But even a little bit of money is worth a lot. There are only so many opportunities to make big money. If Random House relied on these opportunities, it would have gone bankrupt long ago. Books are a game of accumulating little by little. Random House publishes at least tens of thousands of books every year to have its current status.
The script of "The Taoist Priest Huang He" had already been completed, and Xu Xiaoming started filming immediately after completing the production of "Justice Bao 7".
On July 7, "Detective Chinatown 12" was released. Due to the success of the previous film, it earned 2 million Hong Kong dollars on the first day of the box office.
The key is that the audience has given a very high evaluation of "Detective 2", and thinks it is not inferior to the previous one. In addition, after the Hong Kong dollar was pegged to the US dollar, Hong Kong gradually got rid of the Hong Kong dollar crisis, the economy recovered, and Hong Kong people's desire to watch movies increased. Major theater chains increased the number of theaters, further promoting the rise of movie box office. The top movie of the Spring Festival, "The Queen's Secret Service", reached a box office of more than 2900 million. If it weren't for "Chinatown Detective", it would have broken the Hong Kong movie box office record.
The movies released in the same period suffered the same fate. The box office of New One City's "Family Portrait" just exceeded HK$1500 million before it was cut in half.
This movie was specially shot by New One City for the Green Island market, so New One City did not expect it to make much money in Hong Kong, and did not change the release date. As a result, after it was released in Hong Kong, it was unexpectedly loved by the audience. Looking at the box office drive, it could at least get more than 2000 million, but as soon as "Detective 2" was released, the final box office stopped at 1578 million.
Now almost all theaters are showing only "Investigation 2", but no audience objects. This is because "Investigation 2" has too many elements, not only reasoning and solving cases, but also light comedy, love scenes, plus the magical editing techniques, making this movie suitable for all ages.
In the first four days of the film's release, the box office of "Inspector Gadget" exceeded 2 million.
The whole of Hong Kong was caught up in the craze for "Detective 2", and even the peripheral products produced by Tomorrow Films were very popular. The profit from the peripheral products in the past few days reached more than million Hong Kong dollars, and Tomorrow Films and major cinemas made a fortune.
In the second week, the box office of "Inspector Gadget 2" dropped by 45%, but it still reached 157 million Hong Kong dollars. After all, it was Monday and people had to go to work, so such a drop was completely understandable. By Tuesday, the box office turned from falling to rising, reaching 165 million Hong Kong dollars. By the weekend, it rose again to more than 200 million, and once again won more than 1300 million in a single week.
In the third week, the weekday box office was still around 100 million, and it rose to more than 180 million on weekends, earning nearly 1000 million in a single week. On Saturday, the total box office reached 3100 million, breaking the 3075 million box office record set by "Detective Chinatown".
However, the box office potential of "Inspector Gadget 2" has been basically exhausted. Starting from the fourth week, the box office on weekdays was only 300 or yuan, and on weekends, the daily box office was only or yuan. It was less than million yuan in a single week.
When "Inspector Gay 2" was removed from the shelves, the total box office had reached 3463 million, raising the Hong Kong box office record by nearly million Hong Kong dollars.
Major film companies sighed in despair. New One City finally managed to reduce the box office performance to only HK$100 million, but now it has become HK$500 million. This is because "Detective 2" was not released during the Spring Festival. If it was released during the Spring Festival, I am afraid the box office performance would be even better.
Both New One City and Centaline Films were very fortunate, otherwise it would have been difficult for "The Queen's Secret Order" and "Shaolin Kid" to exceed 20 million box office.
The cinema chain and Tomorrow Film Company had a very pleasant cooperation. "Detective 2" not only brought them high box office, but also brought in more than million yuan in peripheral income. After splitting the revenue, Tomorrow Film Company and the cinema chain each earned million yuan.
Taking advantage of the record-breaking box office boom, Wang Yaowei once again earned 3 million Hong Kong dollars in foreign revenue. Preparations for "Detective " have already begun, and as soon as Xu Xiaoming finishes filming "The Taoist Priest Huang He", he will immediately take the crew to Thailand.
(End of this chapter)