The order-taking platform is called Xingtu Platform, which mainly provides intermediary services for brands and short video bloggers to obtain share or additional fees.
"It's a good job. Talk to several service providers to find the most suitable one."
At this time, Liang Ruchao looked at the person in charge of the marketing department.
"Is there any movement on the slow hand?"
The head of the marketing department said:
"I heard that they and several short video platforms are competing for the exclusive social media communication platform for the 2011 Spring Festival Gala."
The Spring Festival Gala is a must-watch program for Chinese New Year people every year. Although many young people have stopped watching it with the development of the times, this festival is still the highest in the country.
If it can become an exclusive platform in the Spring Festival Gala, it will be of great significance to the brand.
Liang Ruchao thought to himself, he must speed up his pace and let Douyin go public as soon as possible.
Only in this way can we find a way to compete with Slow Hands for the Spring Festival Gala platform qualification.
"With regard to the minors, we will make a youth model."
Liang Ruchao said while reading the notebook.
"Teen Mode?"
Everyone doesn't quite understand.
Liang Ruchao explained: "Many teenagers watch videos for a long time, which is not only bad for their eyes, but also affects their studies.
Therefore, many parents do not want their children to be exposed to too many short videos, and they are afraid that their children will learn badly.
Our platform should not only be a profitable and well-known platform, but also have a long-term vision.
There are hundreds of millions of young people across the country. If these people want to become long-term users of Douyin, we must consider them and entertain and relax without affecting their studies and health.
After hearing this, everyone understood.
Su Qingyi, who was listening, also understood why Jiang Han had to find Liang Ruchao to be in charge of Douyin.
Liang Ruchao is very thoughtful about things, he also has Internet thinking, and he is far-sighted in doing things.
"Users under the age of 13 with real-name authentication will directly enter the youth mode, and 13-18 years old will be given protection in terms of content recommendation, etc. Content that cannot be seen by teenagers will not appear twice or three times.
There are also some details, including the protection of teenagers' avatars and information, which cannot be viewed by strangers, etc. "
This move is mainly to reassure parents.
Teenagers are the stage that is easy to imitate. If you come into contact with some bad things from the Internet, it may affect your whole life.
"Alright Mr. Liang.
We have also completed the overseas version of the page, named it TikTk, in addition to the different languages, there are also some settings for user habits in various countries, which are basically the same, you can take a look. "
Liang Ruchao took a look at TikTk and said:
"That's right. Mr. Jiang has issued an order. TikTk will be launched in more than 20 countries, including Japan, the United States, Bangzi, Australia, Taiguo, and Singapore, just like the domestic version."
"You set one more function, users can not only watch videos, but also listen to videos."
"Listen to the video?"
The person in charge of the technical department's eyes lit up.
"Listening to the video mode is more suitable for short stories and news. You can dabble in finance, storytelling, technology and other directions first to see user reactions."
Many people will do housework, wash clothes, hurry, etc. while surfing the Internet, but it is inevitably inconvenient to watch short video websites all the time.
While waiting for the bus, turn on the option to listen to videos to listen to news and stories. Liang Ruchao thinks there should be a certain market.
"Understood Mr. Liang."
At this time, the person in charge of the technical department continued to report: "Mr. Liang, the Douyin Box applet has also been completed, and the first batch of settlers will be supported by a runny nose.
Douyin Box is a shopping platform for young people.
Originally, Liang Ruchao didn't want to make this small program, after all, Chuangying Group already has an exclusive shopping platform like Pinduoduo.
But Jiang Han still wanted to make it more perfect, so he added it.
"Facing the elderly over 60 years old, we should also set up a caring mode like Weixin, with large fonts and larger pictures, so that the elderly can play Douyin."
Liang Ruchao exhorted.
China has gradually entered into an aging society, and many Internet products actually take the elderly into consideration.
In fact, as long as they are used well, this group of people can also generate a lot of profits.
Or why are the scammers on the street most fond of deceiving the elderly?
"In addition, a consumption gift reminder function is launched in the live broadcast room. When users are emotional and reward the anchor with too high a gift, rational consumption is advocated.
Liang Ruchao always felt that his vision should not be so short-sighted.
To make the brand bigger and stronger, we must give up some things.
There is something to gain.
OK
Liang Ruchao looked at the crowd and asked, "Who has a good idea? You can speak freely."
The person in charge of the marketing department said: Mr. Liang, I suggest cooperating with Meituan to provide life services such as content planting and instant delivery.
Magnesium Group has more than 20 million users in China. It is a win-win situation to cooperate with them and attract each other.
"Very good, any more?"
"Mr. Liang, I suggest that we jointly establish an anti-fraud center with the Public Security Bureau.
Last month, Kuoshou received a lawsuit from more than 500 users because the user tipped a host on Kuoshou.
The anchor said that he was 16 years old, suffering from leukemia and had no medical expenses. He made up a miserable life experience to win people's sympathy.
Thousands of people gave him rewards, and he earned 560,000 yuan through slow hands. As a result, his true identity was exposed, and he did not have leukemia at all.
The court ruled that slow hands also bear certain responsibilities. Losing money is a small matter, but losing reputation and word-of-mouth is a big matter.
Our live broadcast software has a low registration threshold, and anyone can live broadcast, so I think it is better to be prepared. "
This suggestion is still very good.
After all, there are billions of people in the world, and there are all kinds of people.
The platform must regulate the anchor's behavior.
Liang Ruchao immediately said: "Okay, the person in charge of the Investment Promotion Department is going to talk to the Public Security Bureau to see if we can cooperate to establish an anti-fraud center.
After everyone expressed their opinions, Liang Ruchao looked at Su Qingyi.
"Secretary Su, do you have any thoughts?"
Su Qingyi is the secretary of the chairman of Chuangying Group. His position is equivalent to that of the vice president. He has a high status and is the person who has the most contact with the chairman. "Ran Ruchao must ask her opinion of course.
Su Qingyi thought for a while, then smiled lightly:
"I think Douyin is basically a music community, similar to Xiaokaxiu.
But Douyin can adjust the speed of the video and add various special effects to enrich the work. This part of special effects should be concerned by many young people. I think it should be more detailed.
Liang Ruchao nodded.
"In addition, I suggest that the beta version add a friend chat room function to enhance social attributes.
Although there are multiple chat software such as QQ and Weixin on the market, some anchors know each other through various channels. It is more convenient to have a chat place inside Douyin, so there is no need to add Weishou and QQ.
Moreover, I suggest that, like the website, display the user's IP attribution to prevent some people from being cheated. "
Her advice was spot on.
"Okay, after the design department and technology department go down, we will hold a meeting to implement it, meeting."
After the meeting ended, Su Qingyi took out a thick document bag and handed it to Liang Ruchao.
"Mr. Liang, this is a community not far from our company. The head of the household wrote your name. Mr. Jiang asked me to give it to you."
Liang Ruchao looked at the real estate certificate and was a little flattered.
"I've just joined the company, and it's inappropriate to give me a house before I've made any achievements, isn't it?"
Su Qingyi smiled and said: "Boss Jiang has always been very generous to those who are optimistic about him, so don't refuse."
In this case, Ru Chao had no choice but to accept it.
At the same time, he vowed in his heart that he must be a good fighting voice.
"Secretary Su, Douyin's R&D department, technology department, and customer service department still need to recruit. Although there are many employees now, I am worried that the workload will be huge after it goes online."
Su Qingyi nodded.
"The Human Resources Department has drawn up the recruitment positions and the number of people, and sent them to your email address. I will wait for you to confirm."
"Um."
At the same time, Yanjing Expressway intersection.
A black Jetta slowly stopped at the toll gate.
The owner of the car was a middle-aged man. He was about to pay cash, and the staff at the toll booth pointed to the sign next to him.
"Sir, we have cooperated with Weixin to launch high-speed e-travel service.
As long as you bind the car with Weixin and activate password-free payment, the fare will be automatically deducted from your Weixin when you get off the highway, which is very convenient. "
The middle-aged man followed suit and downloaded Weixin a few days ago.
Although it was convenient, he still hesitated.
"Will it be deducted too much? Or is it unsafe?"
The staff said: "If you are worried, you can pre-deposit the toll separately.
Weixin will automatically provide users with a free insurance. Once the money stored in the user is lost, Weixin will compensate twice. "
The middle-aged man thought about it, and bound his car to Wei Xin.
With a beep, a deduction notice came from his mobile phone.
It's so convenient!
The middle-aged man couldn't help sighing, held the steering wheel, and got off the highway.
Parked the car in front of a restaurant, a message came from his mobile phone, reminding him to pay taxes.
Originally, he wanted to go to the tax bureau, but suddenly he remembered that his friend said that Weixin could also pay taxes, so he opened Weixin, and quickly found the tax payment item in the service.
Enter the relevant information, and the middle-aged tax payment is successful.
"Weixin is so convenient, it saves a lot."
The middle-aged man walked into the restaurant and straightened his hair.
A long-haired beauty in her 30s with a good figure walked towards him.
"Are you hopelessly illiterate?"
The middle-aged man nodded, and immediately pulled out a chair for the beauty.
"Are you Maruko?"
The beauty nodded shyly.
Middle-aged people are very satisfied with beautiful women.
She seems even more dewy than the picture.
The two knew each other from people near Weisinga. The middle-aged man was widowed a few years ago. Although his friends introduced many girls to him, he didn't feel much about them.
A few days ago, he heard that young people nowadays are playing Wei Xin, so he downloaded it, and added a person nearby, who unexpectedly hit it off.
He immediately picked up the menu and asked with a smile: "You can order whatever you want, my brother treats you."
"I want one of this, and another
The two ordered a table of dishes, and the beauty said, "Brother, what do you do?"
The middle-aged man said: "The main product of the factory is to make bearings.
You look gentle and young, what do you do?"
"I also run my own business. I have been divorced for five years and have no children..."
said the beauty.
The two chatted while eating, and were very satisfied with each other, and the effort for a meal passed.
"Being able to meet on software, we are really destined."
The middle-aged man was about to pay in cash when the clerk pointed to the QR code in front of the cashier.
"Brother, are you a little drunk? With this payment, both of us can get cash."
The middle-aged man had no choice but to take out his mobile phone and scan it.
With a beep, the mobile phone showed that he had deducted 5 yuan for this meal.
Although he is not short of money, but who doesn't want free ones?
"Life is so convenient now, you can travel all over the country with a mobile phone."
After paying, he couldn't help sighing.
Beauty
Xiao Yingying said: "This is all thanks to Jiang Han.
My store closed down last year, and my hair turned gray overnight. Recently, I started to sell cosmetics on Pinduoduo, and I also tried live broadcasting.
Unexpectedly, there will be tens of thousands of fans in a week, and thousands of dollars worth of goods can be sold every day.
Now I am very happy every day and feel that my life has hope.
After her divorce, she also went on blind dates with hundreds of people, but she didn't like anyone.
Today, this big brother looks quite reliable and speaks very sincerely.
Unexpectedly, Jiang Han not only brought business opportunities to himself, but also brought love.
The middle-aged man is also very happy to see the smile of the beautiful woman.
"Sister, are you using Chuangying 1? How is it?"
The beauty raised her phone and said, "Very good.
Even the live broadcast is not stuck at all, the screen is very clear, the color is also beautiful, listening to music is very enjoyable, and the selfie is much clearer than the iPhone 4.
I think it is still a good deal to buy it for 5888 yuan.
If it is a brand like Pingguo, the price of this configuration must be more than 7,000 yuan. "
The middle-aged man originally wanted to change his mobile phone, but when he heard the recommendation from the beautiful woman, he was also tempted.
Moreover, whether it is Weixin or Pinduoduo, Chuangying is doing very well. Weixin Pay has even penetrated into the self-employed. He instinctively feels that their mobile phones should be good.
"I also want to buy a Chuangying 1, where can I buy it?"
"You can only buy it on Chuangying's official website. It has been sold for three rounds, and all of them have been sold out. I'll help you take a look when I'm free. I'll let you know when it's in stock."
"Okay, thanks."
The two of them had dinner, and were still a little reluctant to part, so they wandered around the street.
At this time, the middle-aged man saw a Pingguo mobile phone store not far away holding a big red banner, which read: "Pingguo 4S comes out, 16G only sells for 4999 yuan~"
There are many young people nearby, watching.
"I used to use Pingguo, can you accompany me to have a look?"
The middle-aged man looked at the beautiful woman.
The two walked into the store, and an enthusiastic salesperson came over immediately.
Mrs. Ma'am, which one of you buys a mobile phone?
"I want to see 4S."
The salesman immediately took out an all-white mobile phone from the counter with a smile on his face.
"Sir, you have a good eye, our 4S has two classic colors, black and white.
The back of the phone is equipped with an 8-megapixel camera with a back-illuminated photosensitive element and a large aperture of f/.
equipped with A5 dual-core processor and dual-core display core, front camera 300,000, main screen resolution 960*640, capacity 15GB2G, 64
g. "
The middle-aged man picked up his phone and took a photo of himself.
The beauty next to her took a photo with Chuangying 1.
"I didn't expect that the front camera of Pingguo 4S is only 300,000, while Chuangying 1 has 12 million, you see.
The middle-aged man looked at it, and the selfie photos of Chuangying 1 were much clearer than those of Pingguo 4S.
The clerk immediately said skillfully:
"Our camera is designed based on the consideration of users. Although many brands have higher pixels, they can take up a lot of memory, and the phone can't hold many photos. Instead of this, it is better to use the main
If the budget is used on chips, what do you think?"
Seeing how proficient she is in answering questions, one can guess that many people have asked her.
"Chuangying 1 is easier to use than your products in terms of sound, picture, screen, and configuration.
Meimei is a die-hard fan of Chuangying, and she does not allow anyone to slander Chuangying.
If Jiang Han hadn't developed so many useful products, she wouldn't have a job yet, and she wouldn't know the big brother next to her.
The clerk smiled awkwardly.
"Our Pingguo system has been verified over time, and Chuangying, a domestic brand, is equipped with a self-developed system.
The chip is also imported from abroad, and it runs smoothly in the short term, but who knows what will happen in one or two years?
The group of users who bought Pingguo three years ago are still using the earliest products of Pingguo, and the operation is smooth. If you don’t believe me, you can check it online. "
The beauty frowned.
The middle-aged people tried Pingguo 4S, the color and sound quality are really not as good as Chuangying.
But what the clerk said is right, those who buy Chuangying are all new users now, who knows if it will run smoothly after a few years of use?
He decided to take another look.
"Thank you, I'll take a look."
"Okay, you go slowly."
